To quote Mick Talbot talking to me on The Paul Weller Fan Podcast “We found that the video was a powerful promotional tool for music we believed in, but we thought there’s a lot of hanging about, surely we can invent some stupid storyline where we dress up in something even stupider than the last one, and do something a bit far fetched, or pretend that we’re sort of international milk-race champions, or we’re a couple of Cambridge dons punting up the Cam and just things that were quite extremely away from what we really were, but just something to kill the time while you’re filming, because it’s astonishing how much you have to do just to get 3 minutes in the can.” We had the rocking chair, piano on the bus, coloured scribbling on video frame, freezing fun of the Malvern Hills for Speak Like a Child, the Woking Football Club disco, lambretta crashing, subtitling, Mick has pulled? craziness of Solid Bond in My Heart, the ear tickling, Weller top-off picnic, huge stereo listening, Cambridge punting erotic masterpiece that is Long Hot Summer through to the Dennis Munday Break-Dancing joy that is Big Boss Groove and the Paul and Mick Tour De Fabulousness that is My Ever Changing Moods… I could go on… The band took their music seriously, the live performance was clearly very special, but they also understood that the promo video was a bit of a silly nonsense and they pushed the boundaries with their art on film. The bands videos were silly, playful and above all fun. It’s fair to say that they messed with the genre with each single release in a time when serious rock and pop promos were all the thing.
The Paul Weller Fan Podcast is on the hunt for the directors of music promo videos for The Jam and Paul Weller Solo so it would be remiss of me not to cover The Style Council – especially when the art of the music promo was such a special part of the band’s time together. Facebook 2 Tweet 0 LinkedIn 0 Pin 0 Print 0 Email 0
0 kommentar(er)
